Most columnists are mediocre. This is not their fault. Almost no one on earth is capable of having two good ideas per week.—Hamilton Nolan, being quoted by me for the 3rd time in 3 days.
He's right, though I disagree with his central thesis, that most pundits suck because they don't have good ideas.
Most pundits suck BECAUSE they think that they have good ideas.
You don't have to have any ideas at all when you explain things, and how they work, and (perhaps more importantly) how they don't work.
Communication and explanation require understand and an appreciation of who you communicate with, not great ideas, or even good ones.
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