30 November 2020

Today in a Foreign Language, the Queen's English

It appears that in the late 1980s, in attempt to expand their flagging market for dedicated word processing workstations, they launched a maintenance program called WangCare.

This was well received in the United States, but despite warnings from the UK office, the British release was greeted with protests and mockery, and the name was changed in less than 48 hours. 

Trying to sell a homophone for "Wanker", a term which was then not well known in the US, did not go over well in Blighty.

That being said, I cannot imagine that there are not at least a few snarky comments about Microsoft's OneCare internet security product in the early 2000s.

Some people never learn.

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