It's often wrong to think conservatives are full of shit. They're just not using words and phrases to mean things that they normally mean. It's not true that they are big hypocrites or lying about "religious freedom," it's that to them, "religious freedom" means the freedom of members of their dominant preferred religion to enact theocracy and oppress everybody else. That is simply what it means to them.
Understand that they are not talking to you, they are talking to each other, so when they are refer to, "Compassionate Conservatism, " they are referring to Marvin Olasky thesis that you have to force people into starvation to really help them, and when they talk about, "Religious Freedom", they are talking about killing gay people, resegregating society, and establishing a real version of The Handmaid's Tale on earth.